Tag - social media management tips

Most businesses do not understand what to ask when hiring a web design company or a social media manager and this can lead to huge problems. To keep this from happening to you and your business, here are some tips to make sure your company has access to the online presence you have purchased.

new social media platform Threads

Unraveling Threads: A Fresh Twist in the Social Media Tapestry

Social media is a dynamic landscape that constantly evolves, introducing innovative platforms and features that redefine our digital interactions. In this arena of ceaseless innovation, a new entrant is making waves - Threads. Threads, a promising new platform, represents a bold departure from traditional social media networks, encapsulating the shift towards...

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Facebook audience

How Understanding the Facebook Audience Can Benefit Your Brand

Facebook, the world's largest social media platform, has more than 2.8 billion monthly active users worldwide. The Facebook audience has evolved over the years to include people of various ages, genders, and interests. Understanding these demographics is essential for businesses and marketers to effectively target and engage with their audience. Why...

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social media management tools

Tools for Social Media Management

I have discussed in my social media series the basics of using social media for your messaging, the importance of communicating clearly, securing your social media with passwords and policies, and training your social media manager to know the industry. Now it’s time to get to the essential thing a...

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Digital Word of Mouth

Social media has leveled the playing field for all businesses, large and small. Executed properly, any business can reach a large target audience with the help of great content. I want to focus primarily on the smaller type of businesses for this article. Think your typical CI dealer. A seven...

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viral marketing

How to Go Viral

Viral marketing is when someone creates a video or visual content that resonates with their target audience. That content is shared to the point that it spreads like fire across social media. Viral marketing campaigns sometimes even make the national news. A campaign that goes viral means a company’s engaged...

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Best Practices | Social Media Management

Whether you outsource your social media management or hire a dedicated employee to handle your business’s social media needs, certain practices need to be in place. The following is a list of recommended best practices that should form the basis of your organization’s social media management checklist: Make sure that...

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Search engine optimization

7 Steps to Improve Your SEO

Improve your SEO with these seven tips My good friend Veronica Esbona wrote this excellent article for Technology Insider Group's newsletter last week on search engine optimization. With her permission, I am sharing her article on my blog because these tips explain everything you need to know about SEO for your...

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